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Banking on the “Baby” Boom

July 18, 2011

Jack Kiefer, president and CEO of BabyAge.com, literally banked on the “baby” boom and now runs a leading online retail website, selling unique products to parents-to-be and their friends and family. All this was possible because of the specific target market he was selling to and how he retained customers by expanding his merchandise.

Read more to find out how he not only keeps traffic on his website but his excellent customer conversion and retention rates

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