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The More Brands You Follow on Twitter, the More You’re Likely to Spend

October 21, 2011

Social media has skyrocketed brand name sales as well as established a greater, more deep-seated customer loyalty.

“A study conducted by Constant Contact found that 60% of brand followers are more likely to recommend a brand to a friend after following the brand on Twitter, and 50% of brand followers are more likely to buy from that brand.”

Read on to discover the rest of the findings and how your company measures up in the social media realm.

 

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